What is a digital catalog?
A digital catalog (also called a flipbook or a digital booklet) is an interactive version of your business catalog: instead of a heavy PDF file sent by email or a printed booklet that goes out of date, the customer gets a single link that opens instantly in the browser, on phone and on desktop, with smooth page flipping just like a real book.
The big difference is the interactivity: on top of the pages you can place clickable buttons, videos, image galleries, contact forms and even product ordering straight to WhatsApp. The catalog turns from a static display sheet into an active sales tool.
Why a digital catalog and not a PDF or print?
- Opens instantly, no download: a heavy PDF file gets stuck in WhatsApp and email. A digital catalog loads in seconds on any device.
- Always up to date: changed a price or added a product? You update once and the link everyone already received shows the new version. In print that would mean a reprint.
- Interactive: tapping a product opens its page, plays a video or adds it to an order. A PDF simply cannot do that.
- Measurable: you see how many people opened it, from where and what interested them. A printed booklet tells you nothing.
- Cost effective and green: no printing costs, no shipping and no paper thrown away.
How do you create a digital catalog in 4 steps?
- Upload the file: the existing PDF of your catalog, price list or booklet. Within seconds it becomes a flipbook catalog. No PDF? You can build pages from scratch or let AI build a full catalog. Details on the turning a PDF into a digital catalog page.
- Add life: drag buttons, video, galleries, forms and orderable products onto the pages. All in a simple visual editor, with no need for a designer or a developer.
- Publish in one click: the catalog goes live on your own branded address and is immediately available to the whole world.
- Share and measure: a link, a QR code for prints and exhibitions, sharing on WhatsApp and social networks, and embedding on your website. View analytics show you what works.
Who is it for?
Any business that presents more than one product: importers and wholesalers with hundreds of items, furniture and home design stores, fashion and textile, jewelry, food and beverage suppliers, construction and raw materials companies, restaurants with menus, hotels, educational institutions with information booklets, and advertising agencies that produce catalogs for clients. If you have a product catalog in any form, it has a better digital version. More on this on the product catalog for business page.
What must a good digital catalog have?
- Full Hebrew: right to left flipping and correct text. Most tools in the world are built for English and break Hebrew. More on this on the Hebrew flipbook page.
- Speed on mobile: most views come from the phone, through WhatsApp.
- Independent editing: full control over the content without waiting for a vendor on every price update.
- Ordering channel: from viewing to ordering in one click. See catalog with WhatsApp orders.
- Branded address and analytics: the catalog sits on your own address with real statistics.
How do you choose a digital catalog system?
Before choosing a system, it pays to check not only how the flipping effect looks but what happens the day after publishing: can you edit on your own, does Hebrew really work, does the catalog load well on the phone, and can you measure what customers do inside. A good digital catalog should save work, not add a new dependency on a vendor.
- Independent control: replacing pages, adding links and updating prices without opening a support ticket.
- Hebrew and RTL: right to left flipping, a Hebrew interface and punctuation that does not break.
- Marketing and sales: forms, WhatsApp, QR, website embedding and a nice preview image for sharing.
- Measurement: views, interesting pages, clicks and insights you can act on.
Where does a digital catalog replace daily work?
The real value comes when you stop seeing it as just a nice file and start using it as a sales infrastructure. A supplier sends an updated price list to all the sales reps, a store sends a new collection on WhatsApp, a manufacturer embeds a catalog on its website, and a field agent opens exactly the relevant page for a customer. In every one of these cases the same link stays live, measurable and updated in one place.
This is what it really looks like
A live sample catalog, flip through it right here:
Frequently asked questions
What is the difference between a digital catalog and a PDF?
A PDF is a static file that needs to be downloaded, heavy to send and hard to read on mobile. A digital catalog opens instantly from a link, flips like a book, is optimized for the phone, and includes an interactive layer: links, video, forms and orders. And when you update it, everyone who received the link sees the new version.
How long does it take to create a digital catalog?
If you have a ready PDF, the conversion takes minutes: upload the file, get a flipbook catalog, and add interactive components as needed. Even building a catalog from scratch with AI help is a matter of an hour, not weeks.
Do you need technical knowledge or a designer?
No. The editor is visual and simple: drag components onto the page, type and save. Anyone who knows how to use Word will manage here too. And if you want, the AI wizard builds designed pages on its own.
How much does a digital catalog cost?
At flipo the annual subscription is 999 shekels per year at the launch price, including everything: a branded address, a full editor, interactions, sharing and statistics. There are 14 free trial days with no credit card. Full details on the how much a digital catalog costs page.
Does the catalog work well on the phone?
Yes, that is the heart of the system: most views come from mobile, so the flipping, the text and the buttons are adapted to a small touch screen. Sharing on WhatsApp shows a nice preview of the catalog.
Can the catalog be updated after publishing?
Of course, at any moment: enter the editor, change what you need and click publish. The link stays the same link and the content updates for everyone. There is no need to send a new file to anyone.
What is the first thing to check before uploading a digital catalog?
It pays to open it on the phone, in WhatsApp and on the desktop. If the flipping is clear, the text is readable, and the customer's next action is obvious, you are on the right track. If it needs zooming or explaining, you should improve the structure.
Should you build a separate SEO page for each catalog type?
Yes. A furniture catalog, a fashion catalog and a wholesale catalog solve different problems. A dedicated page for each field helps both customers understand that the system fits them and Google understand the context.
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