Terms of Service

1. Who we are

flipo (hereinafter: the "Service" or "flipo") is a service for creating digital flipbook catalogs, by AB Sites. The service is operated by Flipo, Smart Digital Catalog, licensed business no. 037017779 (hereinafter: the "Company", "we"). You can contact us through the channels detailed in section 20.

2. Definitions

• User - any person or business who signs up for the service or uses it.
• Subscription - a paid authorization to use the service, for a fixed period.
• Catalog - the digital publication that the user creates, manages and publishes through the service.
• User content - any material the user uploads, enters or publishes through the service (files, text, images, video, logo and so on).
• Dedicated address - the web address (subdomain) assigned to the user to display their catalogs.

3. Service description

flipo lets the user turn a file (such as a PDF) into a live digital catalog that includes book-like page flipping, clickable areas, video and galleries, sharing, password protection and a management system. The service is provided as cloud software (SaaS) and is accessible through the browser.

We may improve, update, add to or change features of the service from time to time. We will make an effort to maintain continuity and compatibility, but we do not guarantee that any particular feature will remain available without change.

4. Registration and account

• Registration requires providing accurate, complete and up-to-date details, including a valid email address.
• The user is solely responsible for keeping their login details and password confidential, and for any action performed in their account.
• You must notify us immediately of any unauthorized use of the account or suspicion of a breach.
• Registration is intended for those aged 18 and over, or for a corporation acting through an authorized representative. An account is intended for a single business.
• We may refuse registration, or suspend or close an account, in the event of a breach of terms or misuse.

5. Trial period, subscription and payment

• Free trial: you may try the service at no charge for 14 days from the date of registration. At the end of the period, continued use is conditional on moving to a paid subscription.
• Price: the annual subscription price for publishing one catalog is NIS 999 per year including VAT, as part of a limited-time launch offer. The regular price is NIS 1,499 per year. You may create an unlimited number of catalogs. Full publishing (without a watermark) is conditional on a paid subscription and is limited to the number of full catalogs included in the subscription (one catalog in the basic plan); a catalog beyond that is published in partial form (a preview with a watermark and a flipo ad) until upgraded. Adding another full catalog to the subscription involves an add-on of 30% less than the customer's current plan price, rounded down (for example NIS 699 per year at the annual launch price). The add-on is tied to the subscription period and renews together with it. Prices may change, and any change will apply to future renewals only and after prior notice.
• Processing: payments are processed through an external payment provider (Grow / Meshulam). We do not store your credit card details on our servers.
• Invoice: a lawful tax invoice will be issued for each payment and sent to the email address on our records.
• Non-payment or a failure in collection may lead to suspension of the service until payment is arranged.

6. Service delivery

• Nature of the service: flipo is an online software service (SaaS) for building digital catalogs. This is a digital service only; there is no physical product and no physical shipping, and therefore no shipping fees are charged.
• Delivery time: upon completion of the purchase and confirmation of payment by the payment provider, the subscription is activated automatically and full access to the service is granted immediately, and in any case no later than 24 hours from the time of payment confirmation.
• Method of delivery: access to the service is provided online through the user account at the dedicated catalog address (the subdomain) chosen at registration, and via a login link sent to the email address provided at registration. The service is available at all times (24/7), subject to availability and maintenance as detailed in the availability and maintenance section.
• Customer responsibility: providing access is conditional on providing correct contact details (and in particular a valid email address). A delay or failure in providing access resulting from incorrect details provided by the customer, or from force majeure beyond flipo's control, is not flipo's responsibility.

7. Subscription renewal

By default the subscription does not renew automatically, and the subscription payment is a one-time payment for an annual period. Near the end of the period, a reminder will be sent to the email address on our records, and the subscription can be extended with an additional payment.

A user may choose to enable automatic renewal. In that case, and subject to their explicit consent at the time of payment, their payment method will be saved (through the payment provider) for automatic charging at the end of each annual period, at the price in effect at the time of renewal. Automatic renewal can be canceled at any time through the personal area; the cancellation applies to future renewals and does not entitle the user to a refund for a period already paid, subject to the rights provided by law.

8. Cancellation and refunds

You may cancel the subscription at any time by contacting us through the channels detailed in section 20, or through the management system, insofar as that option exists in it. Cancellation stops the charge for future periods.

• Statutory right of cancellation: cancellation of a transaction will be permitted in accordance with the provisions of the Consumer Protection Law, 5741-1981, and its regulations, including the right to cancel a distance sale transaction within 14 days of the date of the transaction or the date of receipt of this document, whichever is later.
• Ongoing subscription: in an ongoing transaction the engagement may be canceled at any time, and the discontinuation will take effect within a reasonable time and subject to the law.
• Pro-rata refund: upon cancellation that is not due to a breach on our part, a refund will not necessarily be given for the portion used out of the paid period, unless otherwise required by law. Cancellation fees, insofar as they apply, will not exceed the amount set by law.
• After cancellation, the user may continue to use the service until the end of the paid period, unless otherwise stated.

9. Permitted use, prohibited content and the user's undertaking

The service is intended for the publication of legitimate business and commercial content only: catalogs, products, services, price lists and marketing materials. The user declares and undertakes that any content they upload, enter or publish through the service will be business information as stated, and that it will not include, directly or indirectly, content of the prohibited types detailed below.

Without derogating from the generality of the above, it is strictly prohibited to upload or publish through the service:

• Content that infringes copyrights, trademarks, designs, patents, trade secrets, the right to privacy, the right to reputation or any other right of a third party.
• Content that is offensive, insulting, degrading, harassing or bullying toward a person or group.
• Content that is violent, threatening or encourages violence, as well as content that endangers or harms minors.
• Sexual or pornographic content of any kind.
• Content that constitutes incitement, a call to violence, a call to boycott, racism, antisemitism or hatred on the basis of religion, nationality, origin, gender, sexual orientation, disability or any other affiliation.
• False, misleading or distorted content, including a false representation regarding a product, service, price, feature, approval or certification, as well as publication that is contrary to the Consumer Protection Law, 5741-1981, or to any other law.
• Any other unlawful content of any kind, including the encouragement or promotion of unlawful activity.
• An attempt to penetrate, disrupt or circumvent security mechanisms, or to overload the service's infrastructure.
• Distribution of spam, malicious software or fraudulent activity.
• Selling, renting or transferring the usage authorization to a third party without our written approval.

The user is solely responsible for verifying, before publication, that the content they upload complies with the provisions of this section and with any law. A breach of this section may lead to removal of content, blocking of a catalog, suspension or closure of the account, at our sole discretion, without prior notice and without a refund, and this without derogating from any other remedy available to us under the law.

10. User content

• Ownership of the content the user uploads remains with the user. The user declares that they own the rights in the content or have received lawful authorization to publish it.
• The user grants us a limited, non-exclusive license for the purpose of storing, processing, displaying and making the content accessible, solely for the purpose of operating the service and providing it to the user.
• We do not routinely monitor the content, and we are not responsible for content the user uploads. Responsibility for the content lies with the user alone.
• We may remove content that breaches these terms or the law, and act in accordance with notices of rights infringement.
• A user who uploads a custom font declares and undertakes that they hold a lawful license or right to use it in the catalog, including for commercial use and web embedding, and bears full and sole responsibility for any use of the font they uploaded. flipo does not check the source of the font or the scope of the license.

11. flipo's status regarding catalog content: technical platform only

flipo is a technological platform that provides the user with tools to create, design, store and display digital catalogs. Our role is limited to the technical aspect of the service only, and we do not create, edit, check, verify or approve the content of the catalogs, the products or services displayed in them, the accuracy of the representations in them or their legality.

• The Company and its operators are not a party, business, legal or otherwise, to the content of the catalogs, their substance, the products and services displayed in them, or any transaction, engagement or representation arising from them. Any transaction, order or inquiry between the catalog publisher and a viewer of it - including orders sent through the WhatsApp cart in the catalog or inquiries from a contact form - is made between them alone, directly, and at their own responsibility only. flipo does not process, collect or charge payment for these orders, and is not responsible for fulfilling them.
• Full and sole responsibility for the content of a catalog, including texts, images, videos, prices, representations and their compliance with the law, lies with the user who published it. This includes, without derogation, if a user published content that infringes copyrights or any other right of a third party, or content that is false or misleading regarding a product or service, responsibility for that will lie with that user alone.
• Displaying a catalog on the platform, including at an address that includes the flipo brand, does not constitute a recommendation, sponsorship, verification or approval on our part of the catalog's content or its publisher.
• Any claim, demand or lawsuit in connection with the content of a catalog, including regarding rights infringement, consumer deception, or product or service quality, should be directed to the catalog publisher alone.
• The Company has no obligation of prior content monitoring. However, we may, but are not obligated to, check and remove content, and we will act reasonably following an orderly notice of infringing content sent to us at the contact details in section 20.
• Nothing in this section derogates from the other provisions of these terms, including the limitation of liability and indemnification sections.

12. Intellectual property

All rights in the service itself, including the software, the design, the flipping engine, the code, the marks and the "flipo" and "AB Sites" brands, are reserved to the Company. You may not copy, reproduce, reverse engineer or make commercial use of the service's components without our written approval. Nothing in the above derogates from the user's rights in their content as stated in section 10.

13. Availability and maintenance

We strive to provide high availability, but the service is provided on a reasonable-effort basis ("as is") and without a commitment to continuous 100% availability. There may be planned interruptions for maintenance, upgrades or repairs, as well as interruptions beyond our control (such as infrastructure provider failures or force majeure). We will make an effort to minimize disruptions and to perform planned maintenance during hours of low impact.

14. Privacy and data

• We collect and process information required to operate the service (such as registration details, payment details processed at the payment provider, and usage data) in accordance with the Protection of Privacy Law, 5741-1981.
• We do not sell personal information to third parties. We will transfer information to subcontractors (such as payment, storage and mailing) only insofar as required to operate the service, and subject to a duty of confidentiality.
• We take reasonable measures to secure the information, but absolute protection against every risk cannot be guaranteed.
• The user may contact us to review, correct or delete personal information, subject to the law.
• The service may use cookies for operating and improving the service.
• Contact form in the catalog: a user who enables a contact form in their catalog collects through it personal information from the visitors who contact them (such as name, phone, email and message). The information is sent to the email address the user defined, and flipo serves solely as a technical conduit for transmitting it. The user is the owner of the database and is solely responsible for lawfully collecting the information and for protecting the privacy of those who contact them in accordance with the Protection of Privacy Law, 5741-1981, including informing those who contact them and relying on a lawful basis for collection.

15. Limitation of liability

The service is provided as is. To the maximum extent permitted by law, we will not be liable for any indirect, consequential or special damage or loss of profits, data or reputation, arising from the use of the service or from the inability to use it. In any case, our total liability toward the user will not exceed the amount the user actually paid for the service in the 12 months preceding the event that gave rise to the cause of action.

16. Indemnification

The user undertakes to indemnify the Company, its directors, employees and operators for any claim, demand, damage or expense (including reasonable attorney's fees) arising from the content they uploaded or published in their catalogs, from their breach of these terms, or from the infringement of third-party rights, including claims regarding copyright infringement, misleading publication or consumer harm in connection with the content of their catalogs.

17. Suspension and termination of the engagement

• We may suspend or terminate the service to a user for a breach of terms, non-payment, or misuse, and in serious cases even without prior notice.
• The user may terminate the engagement at any time in accordance with section 8.
• Upon termination of the engagement, access to the service and to the management system will be blocked. We will allow, as far as possible and with reasonable advance notice, exporting the content, and afterward we may delete it from the servers.

18. Changes to the terms and to the service

We may update these terms from time to time. The updated version will be published on this page with a new update date, and continued use of the service after the update will be deemed acceptance of the updated terms. Material changes will be brought to the users' attention by reasonable means.

19. Governing law and jurisdiction

These terms will be governed by the laws of the State of Israel only. Exclusive jurisdiction over any dispute concerning the service or these terms will be vested in the competent courts in the Haifa district.

20. Contact

For any question, request or cancellation, you can contact us:

• Business name: Flipo, Smart Digital Catalog
• Address: Hirshenberg 16, Tel Aviv 6439324
• Phone / WhatsApp: 054-5082696
• Email: info@flipo.co.il

This document constitutes a general engagement document between the user and the Company. Nothing in it derogates from mandatory rights granted to a consumer under the law. In the event of a conflict between the provisions of the terms and a mandatory provision of the law, the provision of the law will prevail. Alongside these terms, it is recommended to also review flipo's Privacy Policy and Accessibility Statement.

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